Son La Agricultural Products and Safe Food Week 2026 opens in Hai Phong

The Investment, Trade and Tourism Promotion Centre of Son La province, in coordination with relevant departments and agencies, held the opening ceremony of the Son La Agricultural Products and Safe Food Week 2026 in Hai Phong city on the evening of June 18.

An art performance welcomes the opening ceremony of the Son La Agricultural Products and Safe Food Week 2026. 

At the opening ceremony of the “Son La Agricultural Products and Safe Food Week 2026” in Hai Phong city. 

Currently, Son La is the largest commercial agricultural production hub in the northwestern region, with 85,600 hectares of fruit trees and son tra (hawthorn), and an estimated output of 590,000 tonnes in 2026. Key products with significant production shares include longan, mango, plum, and banana.

Tran Xuan Viet, Director of the Son La Investment, Trade and Tourism Promotion Centre, delivers remarks at the opening ceremony. 

The event brings together more than 20 booths from Son La enterprises and cooperatives, directly showcasing to consumers a wide range of high-quality products, including fresh fruit, processed agricultural goods, OCOP-certified products, outstanding rural industrial products, and specialty items from highland areas.

Delegates press the button to open the Son La Agricultural Products and Safe Food Week 2026 in Hai Phong city.

As part of the programme, various activities are held to promote flagship brands and create a trading space between Son La suppliers and supermarket systems, shopping centres, distribution companies, and import-export enterprises in Hai Phong. These efforts aim to strengthen the value chain linking safe and sustainable agricultural production with consumption.

Delegates visit booths and learn about Son La’s signature agricultural products. 

Hai Phong residents explore and purchase safe agricultural and food products from Son La. 

The event runs from June 18 to June 21, helping to promote and introduce Son La’s agricultural products, while providing Hai Phong consumers with access to high-quality food. It also encourages more informed consumer habits that prioritise transparent sourcing, reliability, and trusted brands. 

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