Over the past years, health care for the elderly and relevant communications activities have been implemented by all-level authorities and agencies, and localities through diverse approaches. Currently, 54.8% of older people receive annual health check-ups, 51.2% have health records, and 86.9% covered by health insurance. Furthermore, all of the older people seeking medical care at health facilities are ensured access to preferential policies and support.

Health facilities provide home medical care for childless older residents with serious illnesses and manage non-communicable diseases among the elderly. Public health communication, consultation, and training on disease prevention and self-care have contributed to an increase in average life expectancy, to 73.4 years in 2023 from 70.9 years in 2019.

The event formed part of Project 7 under the National Target Programme for Socio-economic Development in Ethnic Minority-Inhabited and Mountainous Areas for the 2021-2025 period. The campaign aimed to raise public awareness of laws and policies related to the elderly and highlight the responsibilities of individuals and the society in health care for the group. It also sought to equip the elderly with additional healthcare knowledge.

During the programme, doctors at the Rehabilitation Hospital gave health screening to over 500 older people, identified their common health issues, provided medicines, and offered guidance on proper usage.

In conjunction with the event, local officials and youth union members participated in a parade along main streets to raise community awareness of elderly health care.