Provincial Youth Union livestreams OCOP market

The provincial Youth Union on November 16 organized an event to promote the One Commune One Product (OCOP) products made by local youth, and a livestream of an OCOP market.

The event was attended by representatives of the provincial Youth Union, businesses, supporting organizations, and TikTok content creators from various provinces and cities across the country. 

The provincial Youth Union presents flowers and thank-you letters to the partners, organizations, and individuals who have supported the effort.

The Son La OCOP market livestream on TikTok Shop took place from 9:00 am to 1:00 pm, introducing eight products from Son La province, including Phu Yen oranges, Cham Cheo spice, BT15 and J02 rice, shelled macadamia nuts, black garlic, and smoked buffalo meat.
To support the sale of local agricultural products, HDBank offered 300 discount codes, with a total value of 40 million VND (1,575 USD).

The J02 and BT15 rice products of the Organic Rice Business Association in Phu Yen district.
A livestream session for selling black garlic products from Tuong Phu commune, Phu Yen district.

Over the course of 4 hours, thanks to the smooth coordination between content creators and local sellers, the TikTok Shop livestream reached 4 million viewers with 1,200 orders. Products such as Phu Yen organic rice, shelled macadamia nuts, black garlic, and smoked buffalo meat were sold out during the event.

The livestream session on TikTok Shop attracts a lot of interacts.
The leaders of the provincial Youth Union, along with partners and content creators on TikTok Shop, at the Son La OCOP Market.

The programme provided an opportunity for businesses, sellers, and OCOP product producers in Son La to experience comprehensive e-commerce solutions on TikTok Shop. This helped local businesses, farmers, and young people actively engage in digital transformation, boost agricultural product sales, and promote tourism on the digital platform.

Comment

You have 500/500 characters left

Please enter 5 or more characters!!!

Maybe you are interested

Recent news

  • 'Son La Ultra Trail 2025 wraps up

    Son La Ultra Trail 2025 wraps up

    SPORTS -
    The People’s Committee of Ta Xua commune, in coordination with Belove Mountain Co., Ltd., held the closing ceremony of the Son La Ultra Trail 2025 on December 7.
  • 'Son La Ultra Trail 2025 opens

    Son La Ultra Trail 2025 opens

    SPORTS -
    The Son La Ultra Trail 2025 opened in Ta Xua commune on December 5 with the participation of nearly 1,000 domestic and international runners. The event highlights the province’s growing appeal for adventure sports combined with nature exploration.
  • 'Efforts made to boost exports, affirm value of Son La agricultural products

    Efforts made to boost exports, affirm value of Son La agricultural products

    BUSINESS -
    Exports contribute to promoting production development, expanding markets and economic relations, improving competitiveness and attracting capital and technology. In recent times, along with expanding production areas in accordance with standards and improving product quality, Son La province has focused on developing export support services, helping to sell agricultural products stably and sustainably.
  • 'Charity programme provides free health check-up, medicine for poor people in Son La

    Charity programme provides free health check-up, medicine for poor people in Son La

    SOCIETY -
    The Bui family’s council of Son La province on November 29 coordinated with the Club of Physicians of the Bui Family in Vietnam and the provincial Centre for Disease Control to organise a charity programme to provide free health check-ups, consultation, Phaco surgery support, and medicine for about 500 poor people and policy beneficiaries in Son La province.
  • 'Communication event responds to World AIDS Day 2025

    Communication event responds to World AIDS Day 2025

    SOCIETY -
    The Son La provincial Centre for Disease Control, in collaboration with Son La Medical College on November 29 organised a communication event in response to the National Action Month for HIV/AIDS Prevention and Control 2025 and World AIDS Day (December 1).
  • 'Son La College nurtures love for Vietnamese culture among Lao students

    Son La College nurtures love for Vietnamese culture among Lao students

    FOREIGN AFFAIR -
    Son La College is among the vocational education institutions in the province entrusted with training human resources for neighbouring Lao provinces. Cultural exchange programmes and historical education have been given strong emphasis, helping Lao students explore and experience the culture, landscapes, and people of Son La, thereby strengthening the special Vietnam–Laos friendship.
  • 'Son La ramps up housing support for revolution contributors

    Son La ramps up housing support for revolution contributors

    SOCIETY -
    Upholding the tradition of “drinking water, remembering its source,” Son La province has consistently prioritised housing support for people with meritorious service to the revolution, helping stabilise their lives and improve both material and spiritual well-being for policy beneficiaries in the locality.
  • 'Numerous programmes support production development

    Numerous programmes support production development

    BUSINESS -
    Since October 2024, the provincial Cooperative Alliance has entrusted the provincial Bank for Social Policies to manage and use funds from the provincial Cooperative Development Support Fund for cooperatives, cooperative unions, and members of cooperative groups to borrow in accordance with Government Decree 45/2021/ND-CP.
  • 'Jobs created for rural workers

    Jobs created for rural workers

    SOCIETY -
    Ta Hoc commune was established via merging Na Bo and Ta Hoc communes. It now has 20 villages and residential clusters, with over 3,200 households and 13,704 residents, including 8,408 people of working age. Most rural labourers in the commune are from the Mong, Thai, and Kho Mu ethnic groups. Focusing on job creation for rural workers, the commune has coordinated efforts to improve vocational training, implement preferential credit programmes for job creation, and connect with enterprises to recruit workers, helping people secure stable jobs and increase their income.
Load more